Strategic Marketing for Educational Institutions

We are the leading consultancy specialized in marketing for educational institutions, powered by a digitally native team with deep sector experience. We understand technology, marketing, the educational market, and the current needs of institutions.

Focus on Results & Sustainable Growth

We have worked with a range of marketing tools and methodologies for the education sector for over ten years. This experience has enabled us to develop a comprehensive suite of services that directly address the main marketing and process pain points of educational institutions.

Strategic Marketing Team Definition

We analyze, identify, and select the most suitable roles for each institution’s needs.

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Strategy Development

We define and implement tailored strategies aligned with institutional goals and resources. 

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Planning, Media & Resources

We craft action plans with clear processes, optimized media use, and timely execution aligned with your strategy.

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Marketing Technology

We assess current tools, identify gaps, and recommend the best software solutions to hit defined objectives.

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Measurement & Analytics

We design full analytics workflows from data capture to dashboards and decision-making models.

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Blue Box

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Tecnology
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We define comprehensive marketing management as the moment when institutions need to delegate the entire process. That’s when we become a strategic partner—leading everything from strategy design, team structuring, and technology selection to resource management and full execution.

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¿Why We’re Different?

With over 12 years of experience across Spain, Italy, and Latin America—working alongside major educational groups, universities, and schools—we’ve developed a broad and strategic perspective on how to manage marketing, communication, and technology in a sector undergoing profound transformation.

We bring together digital-native talent, marketing expertise, and deep knowledge of the education sector to generate real, measurable results.

Specialist Agencies and Strategic Partners

We selectively partner with agencies specialized in creativity, design, development, SEO, performance, CRM, ed‑tech, and educational platforms across Latin America and Europe—all sharing our commitment to education.

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Por qué trabajar con CISD

La mejor carta de recomendación es la que pueden dar quien sabe como trabajamos.

“En CISD realmente saben como funciona el mercado de la educación en LATAM, tienen una gran experiencia haciendo crecer universidades.”

Esteban Daza

CMO , Grupo Educat

“Un equipo que sabe de marketing y de educación, que te guia de forma simple y clara para entender como tomar la mejor decisión.”

Camilo Castro

Director Comercial , B2B

“El equipo con el que te encuentras te ayuda a aclarar las dudas y a seleccionar las mejores herramientas y el camino para conseguir los resultados.”

Rodolfo Navarro

Executive Director, Digidemia (México)

“Vaís a encontrar una gran acompañamiento para tomar decisiones estrategicas y aprovechar al máximo la tecnología para alcanzar los objetivos.”

Claudia Alvarez

Directora , Otra Agencia (España)

FAQS – Frequently Asked Questions and Related Topics

Does CISD develop marketing campaigns for universities?

Yes. We understand how difficult it can be to find an agency specialized in the education sector. That’s why at CISD we take on marketing campaign projects for universities, as well as for other educational institutions when their focus and objectives align with our consulting model.

 

Is CISD a marketing agency for universities?

Yes and no. CISD is more than an agency—we are a consultancy specialized in the education sector. Our approach combines strategy, in-depth market analysis, and tactical execution. We can operate as an agency when required, but what defines us is our comprehensive vision as a marketing consultancy for universities and educational institutions, even if we sometimes take on the role of a marketing agency for universities.

Digital marketing for universities

The digital environment is the natural ground for our strategies. We implement digital marketing solutions for universities that are aligned with technological trends, automation, and advanced analytics. Our team has practical experience in SEO, PPC, social media, automation, content creation, and CRMs.

 

Does CISD develop marketing strategies for universities?

Yes, one of our core services is the definition of result-oriented strategies. We assess resources, timelines, capabilities, and context to design actionable plans that generate real, measurable impact.

 

Do you have marketing ideas for universities?

Yes, and plenty. We love co-creating with our clients. Many institutions already have great ideas, but their day-to-day operations prevent them from developing them. At CISD, we facilitate that process—articulating what already exists and adding an external, specialized perspective to create applicable and effective marketing ideas.

 

Are you experts in university marketing?

Absolutely. Our team has worked for over 10 years with educational institutions in Latin America and Europe, developing projects in marketing, branding, technology, and expansion. We are experts in education marketing, university marketing, and marketing for the education sector, and we prove it with results.

 

Education in LATAM

CISD was born as an international project and has consolidated its presence in markets such as Spain, Colombia, Mexico, and Italy. We understand regional dynamics, sector challenges, and growth opportunities. We have served as a bridge between continents for educational brands seeking expansion and have success stories in market entry and positioning across LATAM and Europe.

Ready to get started? Write to us

And very soon, we’ll get in touch with you. Let us know your challenges and expectations so we can begin identifying the best path forward.